HR That Moves at Startup Speed
HR That Moves at Startup Speed


Karin Kojima, Founder
"Scaling culture doesn't need to feel like chaos."
"Scaling culture doesn't need to feel like chaos."
Bio:
Karin is a people-first HR leader who's all about building workplaces where teams can thrive. With over a decade of experience in tech, e-commerce, and CPG, she's helped startups grow their People Ops, Talent, and Learning & Development functions from scratch.
As the Founder & Principal Consultant of Ethos HR, Karin partners with startups and scaling businesses to create thoughtful, data driven HR strategies that actually work. She's big on aligning people strategies with business goals, leveraging tech for smarter HR processes, and fostering a culture where employees feel valued and engaged.
HR Philosophy:
She's all about balancing smart systems and programs—with a human touch to create workplaces that people love.
Bio:
Karin is a people-first HR leader who's all about building workplaces where teams can thrive. With over a decade of experience in tech, e-commerce, and CPG, she's helped startups grow their People Ops, Talent, and Learning & Development functions from scratch.
As the Founder & Principal Consultant of Ethos HR, Karin partners with startups and scaling businesses to create thoughtful, data driven HR strategies that actually work. She's big on aligning people strategies with business goals, leveraging tech for smarter HR processes, and fostering a culture where employees feel valued and engaged.
HR Philosophy:
She's all about balancing smart systems and programs—with a human touch to create workplaces that people love.
The HR gap that no one talks about…
The HR gap that no one talks about…
Startups move fast. They secure funding, build products, and chase growth — often without a solid people strategy in place. All too often, HR is treated as an afterthought, brought in only after Series B (or later) when issues and problems like turnover, misaligned teams, and hiring mistakes start costing real money.
But the truth is, HR isn't just a back-office function— it's a growth accelerator.
At Ethos HR Labs, we saw too many overwhelmed CEOs COOs, and CFOs struggling to hire the right people, retain top talent, and create a thriving culture— all while trying to scale. That's where we come in.
We bring strategic, high impact leadership at the right time — without the overhead of a full time HR executive.
Startups move fast. They secure funding, build products, and chase growth — often without a solid people strategy in place. All too often, HR is treated as an afterthought, brought in only after Series B (or later) when issues and problems like turnover, misaligned teams, and hiring mistakes start costing real money.
But the truth is, HR isn't just a back-office function— it's a growth accelerator.
At Ethos HR Labs, we saw too many overwhelmed CEOs COOs, and CFOs struggling to hire the right people, retain top talent, and create a thriving culture— all while trying to scale. That's where we come in.
We bring strategic, high impact leadership at the right time — without the overhead of a full time HR executive.


